There are many successful business stories out there that can be attributed to the work and effort of a software company. These software companies have come up with some incredible ideas over the years. Some of these ideas have been put into actual products, while others have been turned into companies that are able to make money. The ones that get the recognition often times end up selling more than the idea they originated with. These are the stories that are shared in Greek yogurt restaurants. However, most people do not know the background or the idea for a successful product until they hear about it from someone who has actually purchased and used it.
Before you hear about a Greek yogurt success story you might want to consider a simple concept that is present in just about every successful product created by an inventor. That concept is scarcity. In order for something to become successful, it must be scarce. This concept can best be understood by thinking of things like raw food or water. If we look at any item that we would purchase in a store, we know that it will not last forever.
Once upon a time there were only a few kinds of vegetables. Now we have tomatoes, peppers, and onions. Without the availability of those first vegetables our consumption of them would quickly dwindle. The same holds true for most successful products.
To create scarcity in a product we must make sure that we are creating enough of it. If you are talking about software we must make sure that we can only produce as much as our software development team can create. This means that we have a finite amount of time in which to complete software development. This also limits the scope of what can be produced, as well. A software company can only create so many Greek yogurt recipes before the product becomes unprofitable.
A software company also only has a certain amount of time in which to secure a patent on a product before the copyright expires. Any new software can only come from the research of the software company. The Greek yogurt example is just one of thousands of examples where a finite amount of time and money may be tied up. By contrast, if an investor were to fund an unknown creator of software with a guarantee, that creator would not be limited.
In order to create success business stories most entrepreneurs simply do not sit around and wait for that story to develop into a success. They invest their time in other areas. For example, an entrepreneur might start out investing his or her own money. Then he might hire employees, buy equipment, and develop more products to sell.
By the time that the first success business stories are told the person involved will have produced several products and, in all likelihood, several patents. While a good business idea should always be backed with at least some cash, the true success business stories come from those who simply ignore the idea until it becomes self sustaining. This does not mean that all ideas should not be explored. Instead, a company that ignores a good idea is like a person who does not take a walk in the park because they assume it will never prosper.
Success business stories often reveal much about a person’s character. It shows whether they care about solving people’s problems and about helping them succeed. Whether they are providing services that help individuals achieve financial freedom or they are simply providing a product that helps consumers save time and money, they are usually honest about what they are doing. In the final analysis, a great company’s success often comes from the fact that the owner cares so much about their business that they are willing to put their heart into it.
